Cristin Ford is a creative brand leader, data storyteller, and designer.

She is known as an inspiring and entrepreneurial team builder that has led innovation in creative advertising, production, and design. She recently established the performance creative division and testing playbook as an executive leader of New Engen, one of AdWeek’s 2021 Top 75 Fastest Growing Agencies. She has developed strategic paid media creative direction for clients including Thrive Causemetics, Google Fiber, and Everlane. As an early team member of Zulily, her work in creative brand development, user experience testing, and scaling creative solutions contributed to the massive growth of the brand from zero to a $2.5B brand in under four years. As a thought leader and creative strategist, Cristin has moderated and spoken at industry events including AdWorld, Brand Innovators, and ETail West.